Project Management
Celeb - BuzzFeed
7M+ Views in 24 hrs
100+ Viral Episodes
BuzzFeed Celeb is a digital series featuring celebrities in fun, shareable content. From heartfelt puppy interviews to cheeky Thirst Tweets, it’s where stars become relatable, and fans get an inside look.
MIRO Entertainment took the lead as producer, ensuring seamless production, creative direction, and optimized workflows for some of BuzzFeed’s most-watched content.
The Mission: Viral, Engaging, and Relatable Content
BuzzFeed aimed to produce content that increases audience engagement, strengthens brand visibility through viral moments, streamlines production workflows, and enhances creative quality while adhering to budget and safety protocols. MIRO Entertainment was tasked with implementing innovative strategies to achieve these objectives, including developing new workflows and communication channels to optimize production efficiency.
Massive Reach, Lasting Impact
1.82 B
Views Across All Episodes
7M+
Views in 24 Hours
3.7M
YouTube Subscribers
